Magnificent Interiors
Building a Luxurious Brand
Industry: Real Estate, Architecture
Services
Research
Strategy
Naming
Branding
Service design
Content Strategy
Brand Storytelling
Responsive Website Design
Website Development
SEO
Photoshoots Production
Brand Rollout
Brand Applications
Social Media Strategy
Magnificent interiors is a New York-based interior and architectural firm led by gifted, creative and remarkable architect Miriam Lichtenstein.
Miriam is a visionary in creating high-end solutions for new-built homes. She transforms spaces into luxurious, dynamic, and sustainable spaces.
She is always discovering what’s next in her industry and delivers one-of-a-kind furnishings to create unique home experiences.
Highlighting brand legacy & brand equity
Magnificent interiors retained Noop Innovations to Noopify her business by creating a complete strategic rebrand initiative. This included a new brand identity and website that are aligned with her updated brand vision and mission, as she celebrated her 15+ years in business.
The Brand Identity
A complete rebrand with a new logo and icon system inspired by her bespoke and contemporary design, and a color palette that reflects the luxurious finishes the firm delivers to its clients.
The rebrand includes a logo system, brand identity that connects the company’s past and future.
Crafting a structured, interactive yet immersive website
Creating a unique, custom Squarespace website that consistently represents the new branding of a company that created awe-inspiring properties, with clean and sophisticated elegant pages for user engagement and site exploration.
Results
Magnificent Interiors had no digital presence except for Instagram. Noopifying this business is an ongoing process; a new brand identity and website have been established with a local brand awareness strategy. Using immersive photography by GreeneHouse NYC, a striking showcase was created to reflect the magnificence of Miriam’s work.
Brand awareness has increased by 30% within 3 months.
Testimonial
“Noop Innovations understood what I wanted and created a brand strategy that will me reach my goals for the future.”
“I was in the market for more than a branding company– I needed someone to understand my vision and construct a strategy for rebranding my company according to my vision, and that way to build my business into what I know it can be.”
“Working with Limor and her team was an unbelievably delightful surprise and a great experience; I value the team effort and collaborativeness.”
- Miriam Lichtenstein, CEO, Magnificent Interiors
“Through the trusted word of a very satisfied client
I found out about Noop Innovations and Limor Morgenstern; she was described as a visionary person with a wide encompassing grasp for a client’s vision for their business and how to translate that into an enduring brand that is reflected throughout the digital space.”
Combining strategy and design
Engaging case studies
Magnificent Interiors case studies that reflect the customer journey, challenges, and extraordinary and bespoke results.
Responding to clients questions
Magnificent Interiors Services
Noopifying this business
is an ongoing process
The new brand identity and website have been established with a local brand awareness strategy.
